Another benefit of deferring your next curtailment payment is investing that extra cash into areas of your business that may have fallen by the wayside. Advertising is a great example.
Consider areas you can allocate extra cash to get your dealership noticed by more people. When’s the last time you reviewed your advertising strategy? What are some ways in which it could be improved?
Leads are another area you might want to allocate some of your extra cash flow to. Better leads translate to faster sales, and faster sales are what we want for all our dealer partners.